Tag Archive | write a book

gifts for writers

well, run, don’t walk, get yourself a copy of APE!!!!  before you start going bananas, check it out…

http://amzn.to/APEtheBook

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Love the ebook, APE. as a writer, editor, publicist, who has written books, edited other people’s books and memoirs as well as promoted best-selling authors books, it made me laugh, giggle, and smirk… Guy Kawasaki speaks in REAL plain everyday language talk… and gives the REAL down and dirty tips of the who, what, where and how of self-publishing… includes the challenges of traditional publishing… and provides real life examples of how to be successful and do the future NOW.

Too many people want to write a book and have unrealistic expectations. As Guy talks about, a lot of people want to write for the wrong reasons, fame, money, and to impress others. But these reasons do not a best seller make. It is also a BIG DREAM of SOMEDAY, the day between Sunday and Monday and it never arrives. Either they do not finish the manuscript, try to take easy shortcuts, end up getting discouraged by agents and traditional publishers, eventually use a vanity publisher, or give up altogether.

I love that he included a link to the youtube video So you want to write a novel and all of the other live links.

Authors must be entrepreneurs and publishers as well as good writers. Having something to say is vitally important along with multi-tasking, wearing a number of different hats, juggling a bunch of balls in the air all at the same time.

It is always best to learn from someone who has been there and done it and made it and Guy Kawasaki makes it doable with 1,2,3 steps pointing the way home.

As Kawasaki says:

“The relationship between author and publicist is usually the most contentious one in publishing because no author has been happy
with his publicist in the history of mankind. (No publicist has been happy with her author in the history of mankind either, though!e relationship between author and publicist is usually the most contentious one in publishing because no author has been happy
with his publicist in the history of mankind. (No publicist has been happy with her author in the history of mankind either, though.”

So if you are not going to be happy with your publicist, publisher or agent, you may as well get over yourself and be all three (or more) and become a whole human in the process. (Transformation of the soul of a writer after writing a book)… shhhhh…

http://terribleminds.com/ramble/2012/12/11/25-gifts-for-writers/

 

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writing a fairy tale

magical and inspirational… can be used to write fiction, a press release, article or a book (children’s, romantic fiction and more)… check it out…

enjoy the journey…

http://www.upworthy.com/imagine-the-best-time-of-your-life-if-youre-not-imagining-right-now-watch-this-v?c=utw1

I especially like the way he changed the ant and grasshopper fable.

http://www.squidoo.com/how-to-write-a-fairy-tale

1. I added another character: Spider, who’s role is only minor one and many other animals with even less important roles. We’ll meet them later.

2. I expanded setting with a tiny twist: this time Ant comes to Grasshopper. You see, she is concerned about her neighbor. We don’t know if she came to her place to offer a help or to mock her misery, but we also can’t accuse her of cruelty as we can in Aesop’s version.

3. As you have already noticed, I didn’t change the basic plot. I definitely want people to know where the idea came from and how I used it to make something new, useful and hopefully beautiful.

4. This time Ant is on a mission. As I said, we don’t know why she came to the Grasshopper, but she is the one who goes out.

5. Now the Spider enters as a helper. He, not the Grasshopper, opened Grasshopper’s door. That’s it. I said it is a minor role. But Ant is shocked and listeners are all ears. This is what a storyteller wants. To be heard!

6. We don’t have one on one confrontation here, instead of that Ant is confronted with great discovery: Grasshopper’s home is really a concert hall where she performs her music to wide audience. She is not hungry at all. She is even selling tickets for her performances!

7. Happy ending for everybody: Grasshopper is still enjoying playing her music, all other animals are enjoying listening to her music.

And if you insist on the moral: Everybody has his own way to happiness!

http://www.squidoo.com/story_telling

Write a Book

Want the Best Business Card Ever?

Write a Book

Nearly every day, someone asks my advice on the best way to promote their business or themselves. I get the question at speaking engagements, at the office and, yes, sometimes at home. I don’t mind at all, because I’ve always got a good answer:

Write a book.

“A book?” some say — with obvious horror. “I’ve never written a book!”

Precisely my point. But let me back up a bit.

When I started EMSI 22 years ago, I soon realized the clients who got the attention of the media most quickly were those who’d written a book. Not just any book, mind you, but one that aligned with what they were promoting. The apple salesmen who wrote about apples were far more successful getting media coverage than those who wrote about oranges – and those who hadn’t written anything at all.

Why? Because yesterday’s business cards are today’s books. They give their authors immediate credibility, establishing them as experts in their fields. Credibility opens the door to journalists, talk show hosts, bloggers and anyone else creating content for hungry audiences. Who will they turn to as an expert source of information when a mysterious apple worm is destroying orchards? Johnny Appleseed, author of Red All Over – The Core of the Apple Industry.

There are some caveats. A poorly conceived, poorly designed, poorly written or poorly promoted book is worse than no book at all. Your book must capably and professionally represent your unique message – and you.

Not a writer? Not a problem. There are talented freelance writers and editors out there  who can help.  (Note: contact CeliaSue Hecht to discuss)…

 

 

The first step is planning, and that’s up to you whether or not you will actually do the writing.  

• Decide on your book’s main idea. The central focus will be what drives the entire project, so it must match the message you want to convey and it must excite you. If you’re bored from the get-go, you’ll likely never see your project through to the end. A great way to test ideas is by running them through these five questions:

1. What message am I enthusiastic about that I want to convey?
2. Who can benefit from it?
3. How will it help them?
4. Why am I the one bringing this idea to them?
5. How can I make my points unique and different from what has already been said on the topic?

• Pay attention to your own reactions as you test-drive your ideas. Which idea makes you smile? Which excites you creatively? Which hits the essence of what you’re about – what you enjoy, think about and create every day? It may be an idea you never even realized inspired such passion in you.

• Consider what you really want to achieve by promoting yourself or your business. Business owners obviously want to grow their business and see it flourish; some people want to build careers as speakers. But often, there’s something deeper driving us and we may not even be aware of it. Taking the time to do some soul-searching to identify your real motivation can help you clarify your message and find your book’s focus.

A real-life example: When I sat down to write Celebritize Yourself, I planned a how-to book on commonly asked publicity questions.  But, when I ran that idea through the five-question test, I had trouble with No. 5.  So, I asked myself, “What do I most enjoy about my professional life?” The answer was easy: helping people identify and value what’s unique about them and their message.  In writing a book about how to get publicity, I realized I needed to explain why everyone has an expertise that should be shared.

It’s never too late to write your book. I know it seems daunting, but remember, the first time you do anything, it’s often a challenge. Remember how hard it was wobbling down the sidewalk on your first bicycle? You may have crashed a few times, skinned your knees and bumped your head, but you got back on and kept trying.

Call on that brave 6-year-old you and start planning your book!

 

About Marsha Friedman

Marsha Friedman is a 22-year veteran of the public relations industry. She is the CEO of EMSI Public Relations (www.emsincorporated.com), a national firm that provides PR strategy and publicity services to corporations, entertainers, authors and professional firms. She also co-hosts “The News and Experts Radio Show with Alex and Marsha” on Sirius/XM Channel 131 on Saturdays at 5:00 PM EST.